The Hidden Gem of Computer Essay Topics

The Hidden Gem of Computer Essay Topics The Secret to Computer Essay Topics It isn't always simple to choose a great topic and story for this kind of essay. Thanks to the correct option of presentation style and a thorough understanding of the goals you need to accomplish in your essay, there are many categories essay themes may be broken into. There's more than 1 approach to compose a narrative essay. If you haven't written any narration essays before, you ought to read works of different students to fully grasp how to develop a structure, the way to use your private narrative ideas, and what topics you may utilize. Moral argumentative essay topics are a few of the simplest to get carried away with. Narrative essays don't have such arguments. An argumentative essay requires you to choose a topic and have a position on it. It is a particular type of academic writing. Cause and effect essay topics In the event you receive a task to compose a cause and effect essay, you should examine some event or a certain circumstance and determine the relationship between the things which caused this circumstance and effects the case had or might have. For example, reading a book is vital to construct language and enhance vocabulary. Take notes concerning all possible topics you'll be able to consider. Writing a narrative essay is all about telling a story using your initial voice. Getting in a position to compose a strong argument will allow you to succeed in society. In choosing your topic, it's frequently a good concept to start out with a subject which you already have some familiarity with. Learn which of the topics, you currently have a fairly good background on which will make it possible for you to have a relative edge. If your answers to all these questions are affirmative, you've definitely made the perfect option. Inspiration to make your own advertising or media argumentative essay topics isn't tricky to discover. You've got to enable the reader know what the essential issue is. You might also supply some general facts or informative details to pull in the readers. Advertising and the media are now nearly inseparable from society for a whole. Disputes about the useful and the damaging effects of computer and video games are extremely complicated. The purpose of computer invention was supposed to create a machine that may perform very fast mathematical calculations. The other technique for authentication into a computer process is using non-text passwords. The key disadvantages of computer games are primarily regarding the excessive addiction to them. Communication is easy by this sort of computer. Custom made Essay Hub provides the best Computer Science writing in the business. The Most Popular Computer Essay Topics Creative Essay writing is currently recognized among the most helpful activity for kids for their general personality development. It's always great when you're able to cope with the essential assignments all on your own. It's possible for you to talk to your college advisor to discover exactly which sections you will have to prepare for. Things You Won't Like About Computer Essay Topics and Things You Will You will see a good deal of ideas from where you are able to pick the ideal home based business in accordance with your abilities. Computerization of our lives has for ages been a familiar procedure and brought with it many issues. With merely a minimal assistance from us, you are going to be able to forget about any college-related tension and receive a more free time for yourself. There are several kind s of businesses you might set up at home, each one requiring a particular amount of capital.

The New Public Of Public Management - 796 Words

The New Public Service draws motivation from democratic political theory and alternative approaches to management and organizational design growing from the tradition in public administration theory. The government fulfills a responsibility to citizens because they ensure that there are procedures to guarantee successful operation of democratic principles through voting, representation and due process (Catlaw Denhardt, 2015, 2011, 2008). As citizens we have the role of developing the capacity to be consistent with interests and to respect the rights of other people to do the same. Smaller groups are called civil society and they are important because they work out personal interests. The New Public management has championed a dream of public administrators as the business visionaries of another, leaner, and progressively privatized government, duplicating the practices as well as the values of business (Catlaw Denhardt, 2015, 2011, 2008). Advocates of the New Public management have built up their debates generally through compare and contrast in relation to the public organizations. The New Public management will, obviously, dependably win. We continue to argue that the better comparison is with what we call the New Public Service, a development based on work in just democratic citizenship, group and society (Catlaw Denhardt, 2015, 2011, 2008). The New Public Service has seven principles. The first principle deals with serving of the customers. The second principleShow MoreRelatedAdministration and New Public Management3752 Words   |  16 PagesProfessor, Public Administration, Tarbiat Modarres University, (TMU), Tehran, Iran. Email: hdanaee@modares.ac.ir The Streaks of New Public Management in Iranian Governmental Sector in the Frame of Privatization Policy Hassan Danaeefard1*, Seyed Mahdi Alvani2 and Mohammad Reza Noruzi3 1.Associate Professor, Public Administration, Tarbiat Modarres University, (TMU), Tehran, Iran 2.Professor, Public Administration, Allame Tabatabaee University, Tehran, Iran 3.EMBA, PhD candidate, Public Sector PolicyRead MoreNew Public Management Essay2564 Words   |  11 PagesNew Public Management Public sector reforms adopted in a number of countries such as USA, UK and New Zealand in the last fifteen years and characterised by efficiency units, performance management, contracting out, market type mechanisms, and agency status have come to be known as the New Public Management or NPM. Appearance of the NPM as shifting the paradigm from the old traditional model of administration has been promoted by a remarkable degree of consensus among the political leadership ofRead MoreNew Public Management ( Npm )1383 Words   |  6 PagesNew Public Management (NPM) was developed in response to some criticisms of the public sector. One of them is to make the public sector more financially accountable since they need to demonstrate to the government who provides them funding, that the money is being put into good use. They also need to ensure efficient resource allocation (Peyton) because resources are limited yet there is an increase in expectations and demands. For example, number of p ublic hospitals and medical expertise may beRead MoreThe New Public Management ( Npm ) Essay3668 Words   |  15 Pagesas market remains our focus of attention. Inception New public management (NPM) is basically management techniques and practices come from private sector. Now it is a global phenomenon. NPM emphasizes actually on shifting the traditional public administration to new public management. The key elements of NPM including various forms of decentralization within the public sector, the creation of autonomous agencies, reducing corruption in public administration, budgeting digitally, market focused economyRead More New Public Management and Decision Making in UK Public Policy1424 Words   |  6 Pagesof New Public Management has impacted on decision making in UK public policy. New Public Management is generally used to describe a management culture that emphasises upon the citizen or customer as being central, as well as having accountability for results. It also suggests organizational structures and promotes decentralized control, many different types of service delivery mechanisms, including quasi-markets with public and private service providers competing for resources. New PublicRead MoreThe New Public Management Approach to Regulations626 Words   |  3 Pagesentrepreneurial politics, and social factors. Obviously, government agencies have a strong on hold on many of the decisions made here in America through regulations. Since we understand the synopsis of government regulations, lets look at how New Public Management approach to regulations. The differentiation between NPM and traditional managerial approach is staggering. The text does a fantastic job in describing the contrast between the two, â€Å"That a ruthless and efficient investigation and enforcementRead MoreFunding Infertility Treatment: The Impact of New Public Management.772 Words   |  3 Pagesthough one in six Canadian couples is define as infertilities the majority of Canada’s provincial governments do not fund infertility treatment through their health plans. Section one will examine New Public Management style of public administration. This section will look at why New Public Management developed. Who was the first government to use NPM. The benefits and cons of NPM. Section two will look at the economical side effect of NPM and lack of publicly funding IVF. This section will examineRead MoreIct And The New Public Mana gement Principles Long Term Action1889 Words   |  8 Pagesway. First and foremost, since the1980s, the liberalization and privatization of transport services has been fiercely discussed in many European countries and concluded with new combinations of public–private arrangements(Weber et al., 2014).this contribution of diminish role in public sector is from the New Public Management principles long term action. Since more than twenty years we can observe a shift in the European that a stronger part now private sector provided in transport services. TrafficRead More2. What is â€Å"New Public Management‟? What are the advantages and disadvantages of this trend for the delivery of human services? What are its implications for non-government welfare organisations?2086 Words   |  9 Pages The early 1980s and 1990s saw the emergence of New Public Management (NPM) theory of running public organizations. This concept originated from the UK and USA during the times of Margaret Thatcher and Ronald Regan. It has since been implemented in other OECD countries like Canada and New Zealand. In Australia NPM was introduced by the Hawke-Keating Governments (1983-96) and extended by the Howard Government (1996-2007). The governments of the time, increasingly under political pressure toRead MoreNew Public Management4647 Words   |  19 PagesWhat is the New Public Management? And how has it expressed itself in the workings of public bureaucracies in the Caribbean? Introduction During the last twenty years, various public administrations of countries in Europe, North America, Latin America and the Caribbean, were characterised by a practical reform movement defined by Hood (1991) as the New Public Management (NPM). This is documented by other scholars such as Gernod Gruening (1998)[1], and Paul Sutton (2003). Throughout the

Henery Ford Essay Example For Students

Henery Ford Essay Henry Ford was a genius in many aspects of our everyday life. He changed industry, production, and everybodys lifestyle. Many people know about him inventing some of the first automobiles, but what came out of it for America was a new encouragement for technology and an easier lifestyle for the average American replacing the popular railroad system. Also Henry Ford has changed the perspective of industries around the world. His invention of the assembly line and his five-dollar a day wage for the average worker brought about a total new change in factories. Fords style and ingenuity helped America to be more prosperous and created a large amount of opulence for America in the early 1900s, all because of one mans creativity and determination to achieve a dream that would help out the common man and the entire world. Henry Ford was born on July 30, 1863, on a farm a few miles from Detroit. As a boy Henry was very creative and liked to work with tools. However, he hated doing chores and he always wanted to make things easier to do in life. This would be Henrys motto in life, always wanted to make things easier to do in life, at home or work. Ford was so creative that in 1893, he built his first engine and in 1896, he completed what he called the quadricycle, which ran for several years and sold it for $200. Ford had his second car finished in 1898 which was lighter and stronger than most cars around then. Soon enough many automobile companies were looking for somebody like Ford to help get their company going. However, Ford would go into automobile racing and then build his own car company. Fords years in automobile racing was his way to improve the car and a chance to test it under competition. Soon though, he would get out of racing by a tough minded and ambitious James Couzens, who developed plans for a car company. Couzens was able to start out the company with $28,000 in cash, and $21,000 in notes. The Ford Motor Company came out with the model A, the model B, and the model K in their beginning years. However, most of these cars were too expensive for the common man. So Ford decided that he would make a car that was affordable to the ordinary worker. For a few years, Ford and his technicians began building their next and most important car in history. In 1908, Ford brought out for the first time the Model T. It was an ugly car, seven feet high with false doors and a crank. Even though it was ugly and simple, it was modern and affordable. Actually, it was ahead of its time. The car could generate its own electricity for ignition and it had a planetary transmission which allowed women and children to drive it. It was easy to operate and had the most efficient gasoline gauge of its time. The greatest thing that came out from the Model T, was its influence in all of America. Since the Model T was the first affordable car, which reached a low of only $260 in 1925, it allowed the average American to own a car now. One thing the Model T helped in was the improvement of the roads. With more people out on the roads, many roads were now being paved, and highways and bridges were being built for cars. Also farmers saw the Model T effective, soon the rural population was brought into the mainstream of technology. It was such a popular car, that over fifteen million were sold all over the world. However, the most important thing the Model T did, was its impact on connecting the people of America. Bridges, roads, and highways were starting to be built for automobiles. Women were starting to leave the house now more because the Model T was easy to drive. Families could now go on trips and see America. Access to places was easier now, which led to the building of more stores, restaurants, and companies. This car was such a great impact, that the lifestyle we know today was created a lot by one automobile. The Model

Typical gender representations in the films Casino Royale, Dead mans shoes and Control Essay Example

Typical gender representations in the films Casino Royale, Dead mans shoes and Control Essay Representations provide models for how we see gender, social groups, ethnic groups and many other things, I am going to talk about the representation of gender in the films I am studying.In the action film casino Royale a very typical male action hero is represented in the form of James Bond (Daniel Craig). He fits in with the stereotype of a male action hero that viewers will expect to see when watching the film. The viewer may take enjoyment and comfort in the character conforming to their typical expectations. This representation presented is not real but a version of reality.James Bond as a character has typical masculine traits such as strength, confidence and aggression. He is also quick witted solving the problems that face him. This is a typical and mostly positive representation of males as physically fit, intelligent and confident however he also uses violence frequently which may not be considered a good trait. There is some truth in this representation because representa tions reflect cultural values and beliefs.Also in this film there is a typical representation of women with the character of Vesper Lynd. She is beautiful and typically feminine as she is fragile and passive she needs protecting by a man, in this plot James Bond. This representation of women has been around for a long time and by some this is considered a negative representation. However as said earlier representations reflect real cultural values therefore negative or positive they have some reality.Another film that features typical representations of male and female characters is control; Debby is a typical house wife and mother. She is a very stereotypical representation of a young British woman for the time period, perhaps the ideal housewife who is loyal to her husband and stays at home looking after the baby and cleaning. In the media female characters that arent stereotypical tend to be seen as dangerous and deviant.In some ways Debby in Control is similar to Vesper in Casi no Royale as she looks for protection with Ian in a similar way as does Vesper with James Bond. With typical representations of men they are independent with free will, Casino Royale and control both use this representation. James Bond completes his missions mostly independently choosing where he goes and what he does, where as Vesper is his accomplice and relies on him. Similarly in control Ian is independent and chooses when to stay with Debby and when to leave with his band.In Casino Royale another typical male character and also a stereotypical villain is Le Chiffre, he is powerful and independent, the main masculine traits; however he is a corrupt villain. This is a more negative representation of men in comparison to James Bond. I think the most realistic representation of men in these films is Ian in control; this is a representation that real men can live up to and relate to. However with the representation of James Bond in Casino Royale it is fairly unrealistic as not all m en can be action heroes with all of his character traits and physical traits, this could cause negative emotions with people who wish to live up to the representations seen in the media. This is something that is often discussed.Likewise women may feel the need to live up to the representations they see on screen and if they cant achieve what they see it will lead to upset. However I think that a lot of women would not want to live up to the representations of women in the media. This is because the general representation is that women should be beautiful, naive, dependant on men and others and passive and this is seen in both casino Royale and Control. This representation is mainly negative but is somewhat true.These films are very different however the gender representations are still very similar, this is because representations are a version of the views held by society. These representations or similar are found in all films and I think are seen as realistic by the audience, al so the audience may also relate to these representations, understand them and look for them in films getting satisfaction from recognising a typical gender representation.

Japans influence on Korea essays

Japan's influence on Korea essays It was in 1945 when Korea gained its independence from Japan after Japans ruler surrendered to the United States. This was the end of the harsh treatment of the Korean people under Japanese occupation. This historical period was equally as brutal and inhumane as the treatment of the Jews by Nazi Germany. Korea was stripped of all its rights and the Korean people were forced under Japanese reign from August 22, 1910, to August 15, 1945. During this thirty-five year rule, Japans occupation in Korea put a huge impact on the country. In some instances, many of Japans influences on Korea was beneficial, yet much of it was also a motive to strip Korea of its unique culture and transform it into a Japanese state. After being in a desperate economic situation, Japans main intent of occupying Korea was to exploit its natural resource such as rice, metal, and coal. Its central economy was on the brink of bankruptcy due to expenditures for fighting the Russo-Japanese War of 1904. However, in 1910, according to the Japanese Ministry of Education, Japans true objective was to enlighten and civilize all the people of East Asia as well as spread peace. On August 29, 1910, the Japanese emperor issued his Imperial Rescript, announcing that the people of Korea would be treated equal to the Japanese citizens and they would be able to have rights and privileges under his rule. Unfortunately, this promise was never put to use. The Koreans were force into cruel, militaristic power that led them into a horrific path towards slavery. Not only did these people lose their continuous independence that they had enjoyed for over five thousand years, but they also lost their lands and rights, and their whole lives were put into the hands of the Japanese and their system. One of the most controversial issues between Korea and Japan is that of the comfort women between 1932-1945...

An Overview of Urban Geography

An Overview of Urban Geography Urban geography is a branch of human geography concerned with various aspects of cities. An urban geographers main role is to emphasize location and space and study the spatial processes that create patterns observed in urban areas. To do this, they study the site, evolution and growth, and classification of villages, towns, and cities as well as their location and importance in relation to different regions and cities. Economic, political and social aspects within cities are also important in urban geography. In order to fully understand each of these aspects of a city, urban geography represents a combination of many other fields within geography. Physical geography, for example, is important in understanding why a city is located in a specific area as site and environmental conditions play a large role in whether or not a city develops. Cultural geography can aid in understanding various conditions related to an areas people, while economic geography aids in understanding the types of economic activities and jobs available in an area. Fields outside of geography such as resource management, anthropology, and urban sociology are also important. Definition of a City An essential component within urban geography is defining what a city or urban area actually is. Although a difficult task, urban geographers generally define the city as a concentration of people with a similar way of life-based on job type, cultural preferences, political views, and lifestyle. Specialized land uses, a variety  of different institutions, and use of resources also help in distinguishing one city from another. In addition, urban geographers also work to differentiate areas of different sizes. Because it is hard to find sharp distinctions between areas of different sizes, urban geographers often use the rural-urban continuum to guide their understanding and help classify areas. It takes into account hamlets and villages which are generally considered rural and consist of small, dispersed populations, as well as cities and metropolitan areas considered urban with concentrated, dense populations. History of Urban Geography The earliest studies of urban geography in the United States focused on site and situation. This developed out of the man-land tradition of geography which focused on the impact of nature on humans and vice versa. In the 1920s, Carl Sauer became influential in urban geography as he motivated geographers to study a citys population and economic aspects with regard to its physical location. In addition, central place theory and regional studies focused on the hinterland (the rural outlying are supporting a city with agricultural products and raw materials) and trade areas were also important to early urban geography. Throughout the 1950s and 1970s, geography itself became focused on spatial analysis, quantitative measurements and the use of the scientific method. At the same time, urban geographers began quantitative information like census data to compare different urban areas. Using this data allowed them to do comparative studies of different cities and develop computer-based analysis out of those studies. By the 1970s, urban studies were the leading form of geographic research. Shortly thereafter, behavioral studies began to grow within geography and in urban geography. Proponents of behavioral studies believed that location and spatial characteristics could not be held solely responsible for changes in a city. Instead, changes in a city arise from decisions made by individuals and organizations within the city. By the 1980s, urban geographers became largely concerned with structural aspects of the city related to underlying social, political and economic structures. For example, urban geographers at this time studied how capital investment could foster urban change in various cities. Throughout the late 1980s until today, urban geographers have begun to differentiate themselves from one another, therefore allowing the field to be filled with a number of different viewpoints and focuses. For example, a citys site and situation is still regarded as important to its growth, as is its history and relationship with its physical environment and natural resources. Peoples interactions with each other and political and economic factors are still studied as agents of urban change as well. Themes of Urban Geography Although urban geography has several different focuses and viewpoints, there are two major themes that dominate its study today. The first of these is the study of problems relating to the spatial distribution of cities and the patterns of movement and links that connect them across space. This approach focuses on the city system. The second theme in urban geography today is the study of patterns of distribution and interaction of people and businesses within cities. This theme mainly looks at a citys inner structure and therefore focuses on the city as a system. In order to follow these themes and study cities, urban geographers often break down their research into different levels of analysis. In focusing on the city system, urban geographers must look at the city on the neighborhood and citywide level, as well as how it relates to other cities on a regional, national and global level. To study the city as a system and its inner structure as in the second approach, urban geographers are mainly concerned with the neighborhood and city level. Jobs in Urban Geography Since urban geography is a varied branch of geography that requires a wealth of outside knowledge and expertise on the city, it forms the theoretical basis for a growing number of jobs. According to the Association of American Geographers, a background in urban geography can prepare one for a career in such fields as urban and transportation planning, site selection in business development and real estate development.

Academic Honesty Paper Essay Example | Topics and Well Written Essays - 1500 words

Academic Honesty Paper - Essay Example As such, academic honesty is required, because truth begets honesty. Without honesty, an academic paper, even how superbly it is written, would be a trash unworthy of space in any academic journal. There are various ways in achieving academic honesty in a paper: (1) the use of truthful information, (2) acknowledgement of sources, and (3) the author of the academic paper. Of the three, the first two gets the utmost attention, perhaps because these are easier to evaluate, especially with the current technology that enables easy detection of plagiarism. The last one rarely becomes an issue, not unless the author of the academic paper cannot in his/her own capacity explain the paper (Walvoord & Anderson, 2010, p. 138). An academic paper should be founded on truthful information. This implies three academic actions. One, the author should verify the correctness of any data before these are used in the paper, because an assertion that is based on incorrect data is indefensible. It can be e asily disputed. It’s just like building a house on a shallow ground that a simple natural calamity could bring it down. In this case, the paper is a failure from the start. Two, manipulation or suiting data to the author’s predetermined assertion constitutes dishonesty, whether or not data used are correct. Why this is so lies on the fact that it violates the truthful process of academic investigation – Data are gathered, verified, sorted out, interpreted and analyzed. Three, data should not be concocted, because even a fiction paper needs truthful data to be convincing. How much more for an academic paper that is supposed to investigate reality in search of truth? Instead of truth, what can be found from concocted data are myths and imaginations, which are what academic papers meant to debunk. Therefore, academic honesty means honest investigation. It is only in going through this compelling process of honest investigation that one can be able to produce a genu ine academic paper. Perhaps one would ask; what has the process of investigation anything to do in making an academic paper truly academic? This question essentially hits the essence of academic honesty which is learning. Why in the first place are academic papers required? Precisely so, it is one of the ways of learning where one is compelled to integrate theory and practice; where one is trained of the discipline of scholarly study; where one is taught how to discover new knowledge or to better understand knowledge; and where one is developed of values scholars should possess, such as inquisitiveness, perseverance, integrity, fearlessness and accuracy. Thus an academic paper is not simply a paper. It essentially reflects one’s level of knowledge and also one’s character. In other words, anyone committing academic dishonesty could only be perceived as dishonest, irresponsible, and weak – characters which are unfitting for scholars. This is what justifies univer sities in sanctioning students found guilty of academic dishonesty, because the act violates the very essence of academic study. To make an analogy: a student committing dishonesty is just like a law enforcer violating the law he/she is supposed to enforce. One may argue that if the essence of going through the process of investigation is learning, then learning could be done in short cut, especially if one has gone through the same process for many times. Why not? One may take that risk. But doing so might also result to missed new insights, because as everyone knows, there are no exactly similar things. In other words, one may have experienced undergoing a thorough investigation, but every single experience, whether or not the

Identtifying a Nation's Possibilities. Costa Rica Essay

Identtifying a Nation's Possibilities. Costa Rica - Essay Example In 1969, a constitutional amendment was adopted to limit to a single term the length of a President’s and Legislators tenure. This prohibition was however overturned in April 2003 effectively paving the way for the President to seek a second term. In that election, Oscar Arias Sanchez received 40% of the popular vote. The next elections are slated for February 2010. Costa Rica has a unicameral Legislative Assembly. The assembly at full seating has fifty-seven (57) members. The members are elected by direct popular vote to a single four-year term. The Legislature writes and enacts laws for the country. Elections into the Costa Rica Legislative Assembly were held in 5 February 2006, the next scheduled polls are to be in 2010. Costa Rica does not have provincial legislature, they were abolished in 1998. The Costa Rican Judiciary is independent of the executive and the legislature. Costa Rica highest court is the Corte Suprema or Supreme Court. The court is composed of twenty-two (22) elected Justices. The Justices are elected by for renewable eight-year terms. The terms are only renewable by the Legislative Assembly. Costa Rica’s legal system is based on Spanish civil law. There is judicial review of legislative acts in the Supreme Court. Costa Rica is also a signatory of the International Criminal Justice jurisdiction. Although Costa Rica has no military; the Federal Government maintains a domestic Police force and an armed National Guard. President Jose Figueres Ferrer abolished the army in after the 1948 civil war. The abolition became an act of the constitution in 1949. Current President Oscar Arias Sanchez declared December 1 as the Military abolition day. Costa Rica’s political parties are very ideological with nationalist, progressive, libertarian, socialist and leftist agendas. The leading parties include Citizen Action Party (PAC), Costa Rican Renovation Party (PRC), Democratic Force Party (PFD), General Union Party ( PUGEN),

Impacts of Tourism on National Parks (UK) Essay Example for Free

Impacts of Tourism on National Parks (UK) Essay National parks around the world are increasingly attracting visitors to experience pristine and unique natural environments. National Parks are extensive tracts of the countryside that have been given strong protection under legislation for the conservation and enhancement of their special qualities. According to the Environments Act (1995) National Parks were designated for two statutory purposes: 1- To conserve and enhance the natural beauty, wildlife and cultural heritage and 2- To provide opportunities for the understanding and enjoyment of the Park by the public. The National Park Authorities (NPA) are responsible for the overall management of National Parks their duty is to ensure that the two objectives of National Parks are fulfilled. TOURISM IMPACTS Tourism impacts are the effects that tourists and tourists activities have on a destination. We will be looking at three main types of impacts that tourism can have on a destination. They are environmental, socio-cultural as well as economic impacts. The word impact gives a negative meaning however tourism impacts can be both positive and negative on a destination. Environmental Impacts (physical – what can be seen) – It is not possible to develop tourism without incurring environmental impacts. Tourism development and activities (litter / pollution) can gradually destroy an environment’s resources. Many of these impacts involves the construction of infrastructure e.g. Creation of roads; hotels airports etc. Tourism has the potential to create beneficial effects on the environment by contributing to environmental protection and conservation. Tourism can also raise awareness of environmental values and it can serve as a tool to finance protection of natural areas and increase their economic importance. Economic Impacts – There is no doubt that tourism has a large effect on the  economy of a destination. Tourism contribute to sales, profits, employment opportunities for locals (transportations, accommodations), and generate income for payment of goods and services provided. Socio-Cultural Impacts – The outcome of social relationships that occur between tourists and hosts when in contact. Socio-cultural impacts can have an effect on a destination’s culture to the behaviour of its residents. It is considered to be the changes in the quality of life of residents of tourist destinations. Destinations involved in the tourism business experience socio-cultural changes as a result of tourism activity, an increase in tourist may cause locals to become irritated if they feel that their way of life is being threatened. E.g. Rich tourists who are accustomed to a certain way of life; their attitude towards the quality of service provided at a destination may cause the locals to feel threatened.

To the Marketing Manager :: Business and Management Studies

To the Marketing Manager Introduction The pet food market has experienced steady growth for years and despite a slight decline in pet ownership, pet food sales have increased. This is especially true for cat food sales, which reflects the fact that cats are outpacing dogs slowly but steady. As the trend is going towards pets being treated as a part of the family, they deserve food that is equal in the way to human dishes. These and other factors are the foundation of our report on entering the promising cat food market. Main The current cat food market is dominated by 2 multinational players, namely Mars (Masterfoods) with a share of 40% of the market and Nestlà ¨ (Friskies UK) with 41 %. (Mintel, 2002). As these firms have established their position on a solid basis, it is recommended to avoid direct competition with these brands. Therefore a strategy based on pure specialisation seems to be the best way to enter the market, therefore introducing a niche product. We would suggest entering with a highly-specialised, super-premium product for the cat food market, as cats are generally fussy eaters and their owners are willing to spend a great amount of money in order to satisfy their pet’s needs. (Keynote, 2003) Recent statistics have revealed that the trend is going towards focusing on health issues and functionality. The product should include a certain amount of vitamins and minerals, as well as special medical ingredients to strengthen the cat’s immune system. Furthermore the product should contain purely of organic ingredients. (PFMA) Concerning the product design, there’s recently the trend of ‘humanisation’ even when it comes to the recipe. Culinary choices should be made available to the consumer, such as pasta and rice dishes and consideration should be taken to suit different expectations of pet owners living in different countries, thus having a different attitude due to their culture. Additionally different age types should be targeted separately, as young kittens have different needs and desires than older cats. Kittens may need less food, resulting in smaller portions, whereas old cats need special nutrition to stay healthy and live longer. This should be a further element of our specialisation process. (Mars, 2003) Great emphasis has been placed on the convenience of the product package and design, for example single serve trays have proven to be widely accepted amongst pet owners, as they are easy to store and can provide the right amount for one meal. Re-sealable package, such as foil sachets, are also very popular, as they provide the owner with control and keeps the freshness of the food. In order to underline the natural and organic ingredients of the

Applied Linguistics Essay

Learner: * We see learning in different ways (Behavior –habit formation-; Innatism –response to behaviorism- ). â€Å"If we learn through habits, what about children? * Chomsky’s LAD theory: * Universal Grammar * We’re programmed to learn at least one language! Interactionism * Snow: Interaction is a vital factor, not LAD * Evidence: Accommodation of Language: * Language is modified by the kind of subject you’re talking to. * Modifying the way we’re using a language. * When we talk to children, we do it in a different way. * Subconscious act * Between Children and caretakers. * Between Natives and non-natives * The idea is to use a comprehensible input (Krashen) * The only way to learn English is to modify the way we speak – comprehensible input * Communication as a goal * Focus is on problem solving or accomplishing tasks Key concepts (cont. ) Intersecting angles: * Teaching methods and language assessment (Common European Framework of Reference) * Different Benchmarks for competence * International exams and certifications * Relationship between language and teaching * Teaching materials informed by linguistic corpora. * British national corpus * Language and language * Learner’s age * Kids and young people * Critical period * Content based language teaching – more flexible * Older people * It is more complicated to acquire a language when you’re getting old * Different focus of instruction, different reasons e. g. occupational, academic, etc. * You can teach different things in a certain age * Context * Physical locale (classroom or outside? ) * Immersion programmes * Teachers are putted into a context to teach to the target required * Problems: fluent, but no accurate. * Political pressures in some parts of the world e. g. Iraq, Japan, * Multilingualism in American classrooms – is not a priority right now * National language policies * What does it mean to learn a language? Money? Fun? * Tajikistan’s case: change from Russian to English * Future trajectory * Learn other subjects in an L2? How? * Is it possible that Chile would be a bilingual country? * Teaching in a language target * Endangered languages * People stop using a certain language * Reflection of a certain culture. * â€Å"The end of a language is also the end of a culture† * Linguistics Imperialism * We’re acquiring the English/American culture – English language is fixed by the culture: e. g. African English * English as a Lingua Franca * Universal language * Clusters: issues as non-native speakers – in fact, beach, special * Native speakers vs Non-native speakers â€Å"norms† * Technology * Computer-mediated contact with other languages and cultures * Internet-delivered language instruction * Use of corpora to access to the information. An introduction to Applied Linguistics * Language as a powerful tool * It gives access to information * Convincing (ads, politics) * Definition: * Is NOT the application of linguistics * Means many things for many people (Cook, 2006) * A group of semi-autonomous disciplines (Spolsky, 2005) * â€Å"†¦AL (is now) a cover term for a sizeable group of semi-autonomous disciplines, each dividing its parentage and allegiances between the formal study of language3 and other relevant fields, and each working to develop its own methodologies and principles† * Cook, 2003. * â€Å"the task of applied linguistics is to mediate between linguistics and language use† * The academic discipline concerned with the relation of knowledge about language to decision making in the real world * The scope of applied linguistics remains rather vague, but attempts to delimit its main areas of concern as consisting of language and education; language, work and law; and language information and effect. * Two interpretations * The source of applied linguistics. What applied linguistics draws on: * Narrow interpretation * (Linguistics) – Language teaching. * Usage of linguistic elements – semantics, phonology, pragmatics * Broad interpretation * (everything to do with language) * There are the different connotations of language * The target of AL * What applied linguistics equips you to do (SLA) * Language Acquisition (L1 and L2) * Psycho and Neurolinguistics * Sociolinguistics * Humor Studies * Pragmatics * Discourse Analysis and Rhetorics * Text/Processing/translation * Computational Linguistic * Corpus Linguistics * Dialectology BBC Documentary Horizon: Why do we talk? * Humans have a unique feature: we have a different language like animals * We have requests. * Complex process to pronunciate a word when child (â€Å"wa der† to â€Å"water†) * Language is exclusively human * Not much evidence about origins of language * Why chimps can make similar sounds like humans? * There are some parts of the brain involved in creation of words * Roots of language reception: Test on newborn babies * How much a baby is attending to a particular sound * We can recognize sounds from our beginnings * Chomsky’s theory: An innate ability to learn a language * Ability to talk is composed by words, meaning and sounds. It also INNATE * We’re BUILT ON SPEECH. * The KA family: communication in other ways are perfect, neither the speech * A DNA failure to create words * There’s no fossil evidences of speech communication * It is supposed that language was a practical way to defining rules * No one designed any language * Combination of words that can be easily remembered * Make sound to build a meaning * Dominant Theory of learning psychology: Behaviorism * Positive reinforcement * Habits are automatic and difficult to eradicate * If L1 differs to L2, L1 will interfere with formation of L2 habits e. g. use of articles (a/an, the) * Interference manifests itself in error (undesirable). * Learners need to overcome L1 features and replace them Contrastive Analysis Hypothesis (CAH) * Analysis of L1 and L2 features (grammar and phonology) to determine similarities and differences between languages * Comparisons * CAH prediction * L2 features which are similar to L1: easy features to learn * Present simple, present perfect * L2 features which are different to L2: errors in L2 * People is are * Role of L2 instruction: teachers should focus on features which could be potential errors. Teaching via imitation, practice and error correction. * Mistakes are very dangerous here! – Immediate correction * E. g. â€Å"repeat after me! † Problems with CAH * Researchers trying ti apply CAH in analyzing L2 errors, soon found that: * Many errors could not be explained only by reference to L1 e. g. I goed * Many predicted errors were not made in L2 * Learners from different L1 made similar errors L2 * New weays of loking at L2’s errors Error Analysis * Corder (1967) * Learner language is a system in its own right * Errors are an important reflection of the state of L2 knowledge (system) and processing strategies. * Errors were a good thing; there is a reflection about thinking of new things * Developing rules – trial and fail * Processing: * Learners form hypothesis about L2 on the basis of their exposure to the L2 * These hypothesis are tested receptively and productively * If hypotheses disconfirmed, this leads to the formation and testing of new hypothesis Interlanguage (IL) * Concept created by Selinker (1972) * Coined the term Interlanguage to describe a learner’s language * Is the whole process of learning a language * No competence Native-like competence * Interlanguage is rule governed (systematic) and dynamic (in flux) * U shape performance: * High performance is developed in Beginner’s level and the Advance one * Explaining learner’s errors. * Main processes which can explain errors in L2 * L1 transfer * L1 rules interfering with L2 * Overgeneralization of L2 rules e. g. goed (use regular past tense with all verbs) * It happens a lot with children * Transfer of training errors due to the way L2 was taught e. g. overuse of â€Å"he† because teaching materials contain mainly reference to males * Formal language in formal contexts * Simplification e. g. omission of referent elements (articles, prepositions) * Elision / wanna talk to me? – instead of â€Å"do you wanna talk to me? † Problems with IL and errors analysis. * Focus on errors rather than entire learner language output (i. e. what a learner can do * Oriented to L2 norms – norms are often difficult to define (e. g. variety of acceptable pronunctiations of some words) * Attribution of errors to processes not always clear cut * Doesn’t consider variability Morpheme studies * Morpheme: the smallest unit of meaning in English e. g. plural â€Å"s† (bound morpheme), article (unbound morpheme) * Influential study: Brown (1973) on First Language Acquisition (FLA) * Order of acquisition determined on basis of accuracy i. e. * Most accurate: acquired earliest. * The most developed item is the one which was developed earlier * Findings: although rate of acquisition may differ, order of acquisition same for all children. Acquisition order in FLA RANK| MORPHEME| EXAMPLE| 1| Present progressive| Boy singing| 2| Preposition| Dolly in car| 3| Plural| Sweeties| 4| Past Irregular| Broke| 5| Possesive| Baby’s toy| 6| Articles| A car| 7| Past regular| Wanted| 8| Third person singular| He eats| 9| Auxiliary â€Å"be†| He’s running| * Dulay and Burt (1973-1975) * Suppliance of a set of morphemes in obligatory context * Developmental Secquences. * Longitudinal research on acquisition of grammatical structures (e. g. negation, question formation word order) found: * Learners follow a set of order of stages of acquisition * L1 may affect how long a learner stays at any one stage * Learners cannot skip a stage, regardless of L2 instruction * Instruction can only affect speed of acquisition and whether learners reach final stage. Index readings – Test 1 – Monday 8th!! * Key concepts in language learning and language education * History and definitions * Introduction to SLA * Development of learner language. Developmental sequences Longitudinal research on acquisition of grammatical structures (eg negation, question formation word order) found: * Learners follow a set order of stages of acquisition * L1 may affect how long a learner stays at any one stage * Learners cannot skip a stage, regardless of L2 instruction * Instruction can only affect speed of acquisition and whether learners reach final stage * Naturalistic statement: the most important thing will be communication – people won’t correct anyone Variability in learner language. If IL is systenmatic, we should go thourg different stages. How can we account for variability in a learner’s interlanguage? * Need to distinguish between free vatiation and systematic variation: * Free variation may be due to: * Random errors * Performance factors, e. g. anxiety * Anxiety affects production * Early stage of IL: experimentation * People is is not a taboo * Systemic variation may be due to * Linguistic environment: e. g. omission of final ‘s’ may vary according to what sounds come before or after the letter ‘s’s * Situational context: e. g. the person the learner is speaking to (interlocutor) or setting may affect the perceived level of formality and thus how much attention Is given to accuracy * Fluency is affected by focus on accuracy * Psycholinguistic context: e. g. amount of planning time given before being asked to perform the task Input & Interaction * Input:anything that a learner is exposed to in the environment. Anything that is perceived. * Intake:processing. When you’re receiving language, you realize a certain structure subconsciously. * Uptake: when you do something observable with your input, if you make a mistake and then you have the correct version * Output: production of language – errors and mistakes are included * Comprehensible input:refers to modify the language and make it comprehensible * Negotiation of meaning: looking for answers for what you want to say – negotiatate what someone say: what? Could you repeat that? You said (†¦) or you said (†¦)? * Positive evidence vs. Negative evidence: * NE: corrections. Could be related to grammar * PE: Discrete parts of the language. It’s just language * Implicit vs. explicit feedback * Implicit feedback: we don’t really saying what the mistake is directly, but you’re uttering what you say. * Explicit feedback: correction – looking a language as an object * Recast: implicit feedback – fixing what you’re trying to say. When you’re emphasizing, it turns to explicit feedback. It’s supposed to be implicit. Introduction * Range of perspectives (theories) which explain how language (L1 and L2) is processed and ultimately acquired * All theories agree that learners need exposure to language (input – from a behaviorism focus, is important), but the kind of input and how that input is processed in order to become acquired vary * Today’s seminar focuses on the interaction hypothesis, a very influential theory in the field of SLA INPUT * Input is everything that you can get into the language * Language learner is exposed to (available for processing). * Two types of input: * Positive evidence: authentic or modified language – * Negative evidence: corrections Behaviorist perspective – Lado and Lee * From a behaviorist approach, Learners need positive and negative evidence (both) * Positive evidence: models that learners imitate and repeat (thus forming habits) * Negative evidence: given to prevent formation of â€Å"incorrect habits† * Language learning: process of imitation & habit formation Universal Grammar Perspective * Proponents: Chomsky (L1) White and Schwartz & Sprouse * Learners need ONLY exposure to positive evidence. * Positive evidence triggers processing in an innate language acquisition device * LAD contains principles (general rules about all human languages – e. g. Parts of speech) and parameters (rules which are language specific – e. g. â€Å"no voy† instead of I cannot) * Pro-dropped language * Dummy subjects * Second language acquisition: resetting parameters based on L2 evidence * Some debate in SLA: Is UG fully, partially on not at all available for adult L2 learners? * Is very unlike that is available. Is mostly partially available Krashen. Main argument: learners need only exposure to appropriate input (positive evidence) * Appropiate input: comprehensible input at a level slightly above the learner’s current level (i+1) input + something a bit higher * Comprehensible input will activate LAD: subconscious process * Comprehensible input: acquired knowledge (implicit knowledge used to produce language) * Is comes out, it flows * Conscious learning: learnt knowledge (explicit knowledge used to monitor language production) * If you’re giving negative evidence, they will acquire language * Difference between learning and acquiring language * Explicit knowledge does not become implicit knowledge (the non-interface position) * When you learn, you will not be able to acquire language Long’s interaction hypothesis * Built on Krashen’s notion of the importance of copmprehensible input for SLA * However difference in what makes input comprehensible * Krashen: emphasis on learner’s individual processing i. e. learner uses contextual clues, world knowledge to comprehend i+1 * Long (1983): interactions (negotiation of meaning) make input comprehensible * Findings: * â€Å"Speech modifications alone are rarely sufficient. Native speakers also make a lot of adjustments to the interactional structure of conversations, and it is conversational modifications of the latter sort that are greater, more consistently observed, and probably more important for providing comprehensible input† * Conversational modifications: * Repetitions * Confirmation checks (is that what you mean? ), often involve repetition uttered with a rising intonation * Clarification requests (what do you mean? ) e. g. Sorry? What? * Comprehension checks (do you follow me? ) e. g. OK? I+1: our current level of english Positive evidence: language Negative evidence: corrections Long’s interactional hypothesis Original version (1983): * deductive argument * Conversational modifications make negotiation input (negotiations of meaning) make inupt comprehensible e. g. Having conversations with native speakers will improve development of language THEN * Comprehensible input promotes acquisition (krashen) THEN * Negotiations of meaning -> promote SLA Research based on Long’s interaction hypothesis. * Variables that affect the quantity and type of conversational modifications (negotiation * moves) * Task type e. g. Doughty & Pica, 1986 * Learner variables (L1, proficiency in L2, gender) e. g. Pica et al. , 1991; Polio & Gas, 1998 * Extent to which negotiations facilitate comprehension e. g. Ellis et al. , 1994 * Extent to which negotiations lead to acquisition: results mixed e. g. Iwashita, 2003; Mackey, 1999 * Family will promote more negotiation Criticism of research and interaction hypothesis * Number of assumptions questions e. g. the more negotiations moves the better? * A social nature of research: ignores context and learner’s goals (ie is there always a clear one-to-one mapping of interaction moves and speaker’s intented meaning? * Deductive nature of argument: no mechanism to explain acquisition * Lack of robust evidence for L2 learning * Is anybody learning a language, or acquiring it? Negotiation of languge: Chance to process more the input and do something with that Swain’s outpout hypothesis * Research: language proficiency of students in Canadian immersion program, found that learners fluent but not accurate * Main argument: * Comprehensible input alone insufficient for learners to develop grammatical accuracy * Comprehension requires learners only to process language for meaning, not for syntax * Learners need to be pushed to produce accurate and appropriate language (output) * Students were fluent, but not accurate * Push them to produce more and more INPUT * Grammatical processing: basic to improve accuracy * Long * Role of input * Output provides learners with opportunities to: * Move from semantics, open-ended processing of language prevalent in comprehension to grammatical processing needed for accurate production. * Notice â€Å"gaps† in their interlanguage. * Test hypotheses abput language + receive feedback abput hypotheses * Reflect abput their language use + develop automaticity through practice (Gass, 2004) * Note: focus shifted from focus on positive evidence to negative evidence (corrective feedback) ->negative evidence * Negative feedback may be facilitative of L2 development * MEDIATED BY SELECTIVE ATTENTION: Focus on learner’s internal factors, drawing on work of Schmift’s (1999, 1993) on attention and noticing nypothesis * DEVELOPING L2 PROCESSING CAPACITY: draws on studies on developmental sequences & pieneman’s work on learnability to explain mixedfindings on negotiations and acquisition * NEGATIVE FEEDBACK OBTAINED DURING NEGOTIATION WORK: shift in focus from interactions providing comprehensible input to conversations providing opportunities for negative feedback * MAY BE FACILITATIVE†¦ ESSENTIAL FOR LEARNING CERTAIN SPECIFIABLE L1-L2 CONTRASTS: prediction abput which language structures are most likely to need negative feedback (L1-L2 contrats, e. g. dative alteration, adverb placement) * If the verb comes from latinate origin, is not possible to have dative alternation. If Germanic, it is. Why Long was unwilling to unchanged his hypothesis? * Previous hypothesis: * Krashen’s monitor hypothesis! * IS a contradiction: Monitor check contents to learn, but it doen’t help to ACQUIRE * Closest to BEHAVIORISM * Current Hypothesis: * New ways of correcting * KEY: GIVING FEEDBACK Cognitive accounts of SLA * SLA: acquiring a new knowledge system. Learning new information * Based on cognitive psychology, which models the human mind similar to a computer (up to a point) * Learning& ability for use: * NOTICE NEW INFORMATION, e. g. a vocabulary item (an interesting word such as â€Å"nuts†) or a feature of syntax like 3rd person singular –s * INTEGRATING NEW INFORMATION and comparing with the old one, e. g.relating the vocabulary item to similar ones or 3rd person-s to indicative present tense verb use * PROCEDURALIZING OR AUTOMATIZING, e. g. accessing the vocabulary itam / applying the 3rd person –s rule Areas of interest * A great deal of work in SLA has focused on noticing and attention because it is central to learning (Schmidt) * There is also some work on the interaction of new language information in long-term memory (Bialystok) * The type of knowledge (explicit/implicit) has also been studied, which is related to proceduralization / automatization The human cognitive system Outside world -> sensory register -> working memory -> long-term memory.

Thermal Imaging

The case involved a Mr. Smith whos house was suspicious of growing marijuana. The police used thermal technology to scan Mr. smiths house where they found high amounts of heat. The police then got a search warrant and found marijuana growing in his house. Smith was then arrested and entered a conditional guilty plea. Now the high court had to make a decision that would challenge even the greatest lawyer and justice to ever step into the Supreme Court. The case started off with the lawyer for Smith making his case for Smith. The lawyer stated that that the thermal imaging on Smith's house was indeed a search and that this search was unecessary. His house and privacy were protected by the 4th amendment of the United States. The technology was not used properly and unconstitutionally viewed contents on the inside of Smith's home without a warrant. The thermal imaging devices should have not been able to view just his complex and if he was singled out then everyone should be subject to the same thermal imaging of their homes. In his final statements Smith's lawyer said that thermal imaging is infact a search and that the thermal imaging had no probably cause and he should go free for this violation of his 4th amendment. The next speaker was the lawyer representing the United States. The lawyer for the United States said that the thermal imaging device brought about a probable cause in the triplex and that he was previously suspected for having marijuana so they had to do it for public safety. He also pointed out that a warrant was issued for the search of his house. The United States lawyer ended his statement stating that Smith is a criminal and thermal imaging was used in the case of probable cause. The next speaker was the Solicitor General of the United States. The general was in favor of Smith. He stated that thermal imaging is a search. The thermal imager had no probable cause and that using this high tech device that no normal person can afford should be used without a warrant. The General finished with saying that Smith should go free for this because he was illegally searched. The fourth amendment of the constitution guards against unreasonable search and seizures when the search party has â€Å"reasonable expectation of privacy†. The amendment specifically requires search warrants be judicially sanctioned and supported by probable cause. It was adopted as a response to the abuse of search warrants in the American Revolution. The debate of the definition of search has been challenged in many cases in the history of the United States and is brought up again in this case. The Supreme Court ruled that a search occurs only when a person expects privacy in the thing search and society beliefves that expectation is reasonable. This was decided in Katz v. United States in 1967. In Katz the Court ruled that a search had occurred when the government wiretapped a telephone booth. Now seizure is the other part of the 4th amendment. A Seizure of propert occurs when there is meaningful interference by the government with an individual's possessory interests. The exclusionary rule also falls under seizure. The exclusionary rule states that voluntary answers to questions given to officers are offered into evidence in a ciminal prosecution. The government may not detain and individual even momentarily without reasonable, objective grounds, with few exceptions. The refusal to listen or answers does not answer these grounds. The invasion on people's privacy is only minimal and is usually only in speical cases. Some of these exceptions are at borders and ports of entry into the United States as well as Roadblocks. Another big part of this case was the question is a warrant needed. A warrant is issued by a judge and only then may a officer legally search someones property. Without this warrant it was unconstitutionally searched and therefore is void. Warrants are required for any search of property. Some exceptions to a warrant are Consent, Plain View, Open Fields, Curtilage, Motor Vehicles and Searches incident to a lawful arrest. Consent is if a part allows a search to happen. Plain view is if something is viewable by the officer he can confiscate it. Open Fields such as farm fields, opne water, and woods may be searched without a warrant. Curtilage is the outdoor area immediately surrounding the home, which is protected by the 4th amendment. Courts have determined that this area is an extension of the house and is subject to privacy. People in automobiles have reduced privacy because vehicles are not used as homes. Vehicles cannot be randomly stopped and searched , there must be probable cause or ciminal activity. With probable cause officers may search any area inside a car. However, they cannot search passenger without probable cause to search them. The Searches incident to a lawful arrest are used to prevent the arrested individual from destorying evidence or using a weapon against the officer. It is reasonalbe for the officer to search the area within the arrestee's immediate control. A search of lets say the room they were arrested in is acceptable. Now comes the issue of Probable Cause which was brought up many times in this case. The police must have legally sufficient reasons to believe that a search is necessary. And during this search they must uncover criminal activity or contraband. The Supreme Court had many cases involving Probable Cause. In Carrol V. United States the Supreme Court stated that probably cause to search is a â€Å"flexible, common-sense standard. † So the issue of probable cause can be a toss up and can't really be determined directly (Adapted from History Book and Wikipedia. com). If I were a justice on the Supreme Court I would rule in favor of Smith. The use of thermal imaging reveals the contents of the inside of his home. This violates his right of security and thus violates the 4th amendment. The officers did have probable cause to search his house because of his alleged marijuana growth. But that doesn't mean they could search his house without a warrant. They needed to get judicial consent before using the thermal imaging to search his house. Plus thermal imaging is not available to everyone so they could not use it without consent. Our class found Smith innocent. The police unlawfully searched his house with the use of thermal imaging. Even though we came to this verdict it could have easily gone the other way. It all is based on your view of the Constitution. Unless you are one of the people who wrote the Bill of Rights I guess we can never truly understand the constitution fully and it is proven with the countless cases brought to the Supreme Court over the years. I think instead of us trying to understand the constitution in our own ways, we should study the founding fathers into depth and learn the true meanings of their words and the reasons for why they created this great rules. Even with the addition of new technologies and advanced software we need to continue to look back at our roots which created this great nation. If we do not do this our nation will likely fall due to our own negligence and feeling of superiority over everyone in the world. We need to learn from our mistakes and build a more simpler life as they had back in the 1700s. Only then will we truly understand The Constitution and the reasons for why we have made it this far as a nation.

Frank Reade essays

Frank Reade essays In this interesting novel well worth the dime, our main character, Frank Reade, chases a gang of characters known as the James boys in a mechanical-horse drawn carriage. In this novel our characters are searching for the supposed hidden treasure of a wealthy family. In this time period novels cost a dime, and were written so they sounded believable. This story seems to me to be pretty believable, certain inventions seemed a little outlandish, but they did didnt seem to be ahead of there time. This was mostly because this was a pioneering period. Throughout the novel we come in contact with four important characters. One of which is Frank Reade, a young inventor and the main character is a character whom we are allowed to connect with on another level from most other main characters. The three other characters in this novel are Brass and Buttons who are two New York Detectives that act as Reades entourage. We also come in contact with the Professor who writes in his journal often. The Professor talks often of his dislike of violence but mysteriously has the best aim and shot out of the group. Two other characters we meet and no less about are Frank and Jesse James, otherwise known as the James Brothers. And they were not fond of the Reade posse, nor vise-versa. Though we never see a resolution, the plot is the suspenseful Reade-James Brothers chase. This novel like others seems to have sub-plot; such as digging for gold and the disbanding horses. Something interesting to me in this story was the interior monologues. This allowed me to feel connected to and with the character. There are many examples of this through out the novel, like when he grads the reigns of the James brothers horses. While hes hanging there we see his interior monologue as he plans ways to recapture the horses, stop the James brothers, and live to do all this. I also enjoyed the future resolutions ...

Overview of Mali History and Independence

Overview of Mali History and Independence Malians express great pride in their ancestry. Mali is the cultural heir to the succession of ancient African empires – Ghana, Malinkà ©, and Songhai – that occupied the West African savannah. These empires controlled Saharan trade and were in touch with Mediterranean and Middle Eastern centers of civilization. Kingdoms of Ghana and Malinkà © The Ghana Empire, dominated by the Soninke or Saracolà © people and centered in the area along the Malian-Mauritanian frontier, was a powerful trading state from about A.D. 700 to 1075. The Malinkà © Kingdom of Mali had its origins on the upper Niger River in the 11th century. Expanding rapidly in the 13th century under the leadership of Soundiata Keita, it reached its height about 1325, when it conquered Timbuktu and Gao. Thereafter, the kingdom began to decline, and by the 15th century, it controlled only a small fraction of its former domain. Songhai Empire and Timbuktu The Songhai Empire expanded its power from its center in Gao during the period 1465-1530. At its peak under Askia Mohammad I, it encompassed the Hausa states as far as Kano (in present-day Nigeria) and much of the territory that had belonged to the Mali Empire in the west. It was destroyed by a Moroccan invasion in 1591. Timbuktu was a center of commerce and of the Islamic faith throughout this period, and priceless manuscripts from this epoch are still preserved in Timbuktu. (International donors are making efforts to help preserve these priceless manuscripts as part of Malis cultural heritage.) The Arrival of the French French military penetration of the Soudan (the French name for the area) began around 1880. Ten years later, the French made a concerted effort to occupy the interior. The timing and resident military governors determined methods of their advances. A French civilian governor of Soudan was appointed in 1893, but resistance to French control did not end until 1898 when the Malinkà © warrior Samory Tourà © was defeated after 7 years of war. The French attempted to rule indirectly, but in many areas, they disregarded traditional authorities and governed through appointed chiefs. From French Colony to French Community As the colony of French Soudan, Mali was administered with other French colonial territories as the Federation of French West Africa. In 1956, with the passing of Frances Fundamental Law (Loi Cadre), the Territorial Assembly obtained extensive powers over internal affairs and was permitted to form a cabinet with executive authority over matters within the Assemblys competence. After the 1958 French constitutional referendum, the Republique Soudanaise became a member of the French Community and enjoyed complete internal autonomy. Independence as the Republic of Mali In January 1959, Soudan joined Senegal to form the Mali Federation, which became fully independent within the French Community on 20 June 1960. The federation collapsed on 20 August 1960, when Senegal seceded. On 22 September Soudan proclaimed itself the Republic of Mali and withdrew from the French Community. Socialist Single-Party State President Modibo Keita – whose party Union Soudanaise-Rassemblement Dà ©mocratique Africain (US-RDA, Sudanese Union-African Democratic Rally) had dominated pre-independence politics – moved quickly to declare a single-party state and to pursue a socialist policy based on extensive nationalization. A continuously deteriorating economy led to a decision to rejoin the Franc Zone in 1967 and modify some of the economic excesses. Bloodless Coup by Lieutenant Moussa Traorà © On 19 November 1968, a group of young officers staged a bloodless coup and set up a 14-member Military Committee for National Liberation (CMLN), with Lt. Moussa Traorà © as Chairman. The military leaders attempted to pursue economic reforms but for several years faced debilitating internal political struggles and the disastrous Sahelian drought. A new constitution, approved in 1974, created a one-party state and was designed to move Mali toward civilian rule. However, the military leaders remained in power. Single Party Elections In September 1976, a new political party was established, the Union Dà ©mocratique du Peuple Malien (UDPM, Democratic Union of the Malian People) based on the concept of democratic centralism. Single-party presidential and legislative elections were held in June 1979, and General Moussa Traorà © received 99% of the votes. His efforts at consolidating the single-party government were challenged in 1980 by student-led, anti-government demonstrations, which were brutally put down, and by three coup attempts. The Road to Multi-Party Democracy The political situation stabilized during 1981 and 1982 and remained generally calm throughout the 1980s. Shifting its attention to Malis economic difficulties, the government worked out a new agreement with the International Monetary Fund (IMF). However, by 1990, there was growing dissatisfaction with the demands for austerity imposed by the IMFs economic reform programs and the perception that the President and his close associates were not themselves adhering to those demands. As demands for multiparty democracy increased the Traorà © government allowed some opening of the system (the establishment of an independent press and independent political associations) but insisted that Mali was not ready for democracy. Anti-Government Rioting In early 1991, student-led, anti-government rioting broke out again, but this time government workers and others supported it. On 26 March 1991, after 4 days of intense anti-government rioting, a group of 17 military officers arrested President Moussa Traorà © and suspended the constitution. Amadou Toumani Tourà © took power as the Chairman for the Transitional Committee for the Salvation of the People. A draft constitution was approved in a referendum on 12 January 1992 and political parties were allowed to form. On 8 June 1992, Alpha Oumar Konarà ©, the candidate of the Alliance pour la Dà ©mocratie en Mali (ADEMA, Alliance for Democracy in Mali), was inaugurated as the President of Malis Third Republic. President Konarà © Wins Election In 1997, attempts to renew national institutions through democratic elections ran into administrative difficulties, resulting in a court-ordered annulment of the legislative elections held in April 1997. It demonstrated, however, the overwhelming strength of President Konarà ©s ADEMA Party, causing some other historic parties to boycott subsequent elections. President Konarà © won the presidential election against scant opposition on 11 May. Amadou Toumani Tourà © General elections were organized in June and July 2002. President Konare did not seek reelection since he was serving his second and last term as required by the constitution. Retired General Amadou Toumani Tourà ©, former head of state during Malis transition (1991-1992) became the countrys second democratically elected President as an independent candidate in 2002 and was reelected to a second 5-year term in 2007. Source Public Domain, US Department of State Background Notes.

Health Care Public Policy Essay Example | Topics and Well Written Essays - 2250 words

Health Care Public Policy - Essay Example In the United States (US), the concept of public policy encompasses the process of decision making and analysis of governmental decision. Health care on the other hand refers to the constant monitory, diagnosis and treatment of diseases, illness or other physical body problems and the preservation of the physical wellbeing of human beings (Proctor & Smith 89). Health care public policy therefore basically refers to a settled opinion by members of the public concerning the manner in which issues of public health are handled across a country or state. Introduction States, countries and jurisdictions have different policies regarding to public health. Actually the configuration of the health care machinery varies from country to country, state to state but according to the World Health Organization (WHO), a well functional health care system should rest on adequate financing mechanisms, adequately trained and paid staff, decision making and policy formulation based on reliable informati on, well maintained facilities and advanced technologies in delivering health care. According to Charles Frame, an expert in market research and customer satisfaction at the Emory School of Medicine, it makes sense to have very basic level of healthcare for everybody. Members of the public are very influential in the process of policy formulation and therefore it is important for them to hold thorough knowledge of what policies, precisely health care policy entails and their rights and responsibilities in its formulation. State of health care system in the United States United States is one of the wealthiest countries in the history of the world yet its health care system can be described as unsatisfactory. To start with, the spending in the health care sector is rather high representing around 17% of the country’s GDP. Despite the high spending, the outcomes of the health care sector are not any better as compared to other countries that spend lower per capita such as Switze rland and Netherland. The cost of health care has actually risen over the recent years as observed by Allan Hubbard, Chairman, E & A Industries. He noted that the cost of a family insurance 19 years ago was $3000 but has currently risen to $12000 (as at 2008). The major problem according to Professor Herzlinger (20) is not to achieve a universal coverage but rather to get the value for money spent on health care. She therefore suggested three common theories that can improve the quality of services. These are; Managed competition. She suggested that the insurance system should be made private and consumers given the right to shop for their insurance. This would create a competitive environment among the insurers and consequently, quality would be achieved. Single payer. In this theory, she suggested that the government, as the single payer would control all resources, would have massive scale and could squeeze inefficiency and waste out of the system. Finally, she suggested the theo ry of Consumer-driven health care. This is an approach where the consumers are given their money and the opportunity to seek insurance and health care services by themselves. Although effective policies may be formulated and implemented, one of the most effective approach in addressing the issue of health care is through prevention not cure. It has been noted that majority of the health problems among the citizens of United States are life style

Capital Investment Proposal of Mineral Plc Essay - 8

Capital Investment Proposal of Mineral Plc - Essay Example The objective of this report, therefore, is to consider the soundness of the proposed capital investment from the angles of financial feasibility, country risk of Medco Republic and the foreign exchange risk in undertaking transactions in the currency of Medco Republic as against the British Pounds as the investments the commitment of substantially larger sums by the Company to be recouped over a longer period. The analysis is based on a review of the net cash flows from the project using the recognized capital budgeting evaluation methods of Net Present Value (NPV) and Internal Rate of Return (IRR), taking the weighted average cost of capital of the Company of 15% as the hurdle rate and the rate for discounting the present value of future cash flows from the project.Financial Feasibility The financial feasibility of any capital investment proposal can be judged based on the ability of the project to enhance the shareholders’ wealth by contributing positive net cash inflows from the proposed investments. Just any other domestic capital project is being evaluated, for the international investments can also be evaluated by calculating the ‘Net Present Value’ (NPV) future cash flows expected out of the project. The NPV of the project depends on the initial investment or initial cash flow, expected future cash flows and the cost of capital. Based on the comparison of the NPV of the future cash flows with the proposed capital investment the feasibility of the project can be established. While working out the NPV the effect of the factors like Sales creation (additional sales), cannibalization (loss of sales), opportunity cost, transfer pricing and fees and royalties on the future cash flows should be taken into account. The Internal Rate of Return (IRR ) is the other criterion that needs to be carefully looked into while deciding on the capital investment.In the case of the proposed capital investment proposals, the NPV and IRR from the projects have been worked out and exhibited in the Appendix. From the NPV calculations, it is observed that the project has a negative net present value which implies that the project is not acceptable.

The management of people Essay Example | Topics and Well Written Essays - 2500 words

The management of people - Essay Example Management is a serious task (Aguilar, 2002). Low team morale is a hindrance to success in any project and it is the Manager's responsibility not only to make sure that the project is successful, but also see that the team is satisfied. People work in projects to make something for people. The problems in projects are human problems. For every technical, financial or schedule problem there is a human problem behind it. The most significant resource any business has is its people. A significant element in managing a complicated project knows how to manage the most precious asset the human resources. Perhaps the greatest challenge that is presented by a global project is the management of the human resource pools. This is true at a macro or overall staffing levels and micro or delegation of work to labour pools level. Management is now assuming a greater role to strategic business partners (Holsapple and Joshi. 2000). Successful businesses realize that true competitive advantage lies in the people. Businesses have been forced to redefine the responsibilities and develop a compelling response for critics who dispute human resource's value to the bottom-line. Management has been around since the dawn of civilization (Terry, 1960). In primitive societies almost everybody had to do physical labour. To break away from this burden, about the only choices were going into politics (kings) or religion (priests). Complications arise in tracing the history of management. Others see it by definition as a late modern in the sense of late modernity conceptualization (Ahmed, Lim, and Zairi. 1999). On those terms it cannot have a pre-modern history, only harbingers. Others, on the other hand, detect management-like activities in the pre-modern past. Civilized urban societies led to more specialization, produced new vocational alternatives to manual labour, and saw a tendency of those who did not work with the hands to look down on those who did. Others argue modern management as a discipline started as an off-shoot of economics in the 19th century (Drucker. 1988). Economists provided a theoretical background to resource allocation, production, and pri cing issues (Conceicao, Gibson, Heitor, and Shariq. 1997). About the same time, innovators produced elements of technical production such as standardization, quality-control procedures, cost-accounting, interchange ability of parts, and work-planning. Many of these aspects of management existed in the ante-bellum (pre-1861) US slave-based economy. There, 4 million people were, as the contemporary usages had it, managed in profitable quasi-mass production. By the late 19th century, a new layer of complexity is introduced to the theoretical underpinnings of management (Bennis, 1989). The first tertiary-level course in management in 1881 is offered. Management of People provides managers and human resource professionals with skills and knowledge for managing the people aspects of strategic implementation (McWilliams, Abagail, and Siegel 1999). In the early 21st century, it was easy to see the development of a "third wave" in these well-established concepts (Stacey, 1992). Just as the 21st century has seen new types of organizations and new ways of doing business arise, so, too, will there

The Green Programs Of Marriott International Corporation Tourism Essay

The Green Programs Of Marriott International Corporation Tourism Essay Since 1987, the concept of sustainability was mentioned on a coordinated international platform, the movement towards sustainability had been expanded over the globe. The governmental and non-governmental organizations, corporations and consumers those focusing on exist in harmony are increasingly with the surroundings and environmental footprints. The hospitality industry also not exception, therefore the sustainability concept had begun to gain the momentum in this industry. (Ernst and Young, 2008) Alison Sperry (2010) defined that Going Green is making the daily decisions with responsible that benefits to the environment and also can reduce waste and pollution. This concept also encourages a lifestyle of recycling, using chemical-free products, using the alternative energy sources such as the wind and solar, and reducing the dependency on fossil fuels for energy. Hotel businesses developed and operated by the consumption of significant amounts of natural resources which are affected the sustainability of the natural environment. The field of corporate social responsibility (CSR) therefore, has grown considerably over the last decade due to an increasing number of companies formally recognising the impacts they have on the environment, on society and on the economy (Jones et.al, 2006). Ernst and Young (2008) defined that green: not a black and white issue. The travellers that concerned about the environment were increasingly and they always make their own determination as to what constitutes greenness in the lodging industry. According to Deloitte Survey (2008) showed that, consumers, employees and individual travellers start to concerned more about the hospitality industrys sustainability. Most of the individuals also start to changes their lifestyles and accepting higher green standards for themselves and also to the companies that they cooperate with. Marriott International has more than twenty-year commitment to start the environmental preservation. The Marriott International is working toward a greener, healthier planet and their operating units are employ methods to protect the surroundings of natural and resources (Marriott, 1996 2010). Every year, the Marriott International and its owners had spent around 10 billion just for buy the products and services for its 3,300 hotels around the world. Marriott International also expanding its green hotels and buildings portfolios. Besides that, approximately 275 of Marriotts hotels have received the ENERGY STAR ® label from the U.S. Environmental Protection Agency (Marriott, 1996 2010). Last but not least, Marriott International also was ranked 42nd out of 100 in The Greenest Big Companies on Newsweeks first-ever list. Moreover, Marriott International also gets the 2009 Tourism for Tomorrow Award for Sustainability in the categories of the Global Tourism Business by the World Travel and Tourism Council (WTTC) (Marriott, 1996 2010). The Problem Statement The problem of this topic is about how Marriott International. Inc. practices their going green programs in their properties. Marriott International Corporation is a leading worldwide hospitality company (Marriott, 2010). Currently, Marriott has more than 3100 of lodging properties is in the United States and 65 is in other countries and territories through 17 lodging, and vacation resort ownership brands (Marriott, 2009). Marriott Corporation has more than twenty year commitment with environmental preservation (Marriott, 2010). In 2007, Marriott formed a Global Green Council, a cross-functional team of senior executives that collaborated with Conservation International, a global environmental organization, to evaluate its practices, set long-term goals, develop an environmental strategic plan and catalyze its progress (Marriott, 2010). Five-point Environmental Strategy of Marriott International was developed in collaboration with Conservation International which are includes (Marriott, 2009): Reduce Consumption of Water, Waste and Energy Greener Buildings, expansion of LEED-certified hotels Greening Supply Chain Protecting the Rainforest with Carbon Offsets Employee Guest Engagement Over the last decade, for, the Marriott International corporate organized the Going Green programs which involved in energy conservation by changed 450,000 of the light bulbs with fluorescent lighting, installed around 400,000 low-flow of showerheads and toilets and also introduced the linens reuse programs in their hotels worldwide (Marriott, 2009). Besides that, the Marriotts Retro-Commissioning (MRCx) program, planning process and a comprehensive evaluation that helps their properties which conducted more than 30 of their largest properties become as energy efficient as possible (Marriott, 2009). Through the projects to completed over last few years and those which currently under way, Marriott anticipate saving 12 million kilowatts of power (Marriott, 2009). In general, properties find that after it implement all the recommendations that evolved from an MRCx assessment, it energy costs decrease 5 to 25 per cent, they are also achieving on the average and a payback on their invest ment in just 1.4 years (Marriott, 2009). In the Americas, Marriott achieved a 2.2 per cent reduction per available room (Marriott, 2009). In late 2009, through a partnership with a U.S.-based landscaping company, Marriott adopted a climate-specific approach to landscaping, using native plants and restricted colour palettes to reduce irrigation demands and cut the amount of fertilizer required to keep plants healthy (Marriott, 2009). In 2009, Marriotts landfill waste in the USA totalled 726,993 tons which reflects a 17 per cent reduction from 2007(Marriott, 2009). Additionally, its recycling rate also was increased to 69 per cent and all the header quarters waste also was diverted from the landfill to the waste-to-energy plant (Marriott, 2009). Also, Marriott expanding its existing of Reduce, Reuse and Recycle programs that already in place of 90 per cent of hotels which included guest room and meeting rooms (Marriott, 2009). Forty Marriott International hotels are expected to receive the LEED certification from the USGBC (USGBC, 2010). In addition, Marriott internationals global Headquarters in Bethesda was received the LEED-Existing Building Gold status (USGBC, 2010). Moreover, the U.S. Environmental Protection Agency also had awarded Marriott International for three following years with its Sustained Excellence Award and more than 275 of its hotels also placed the ENERGY STAR ® label (Marriott, 2010). Marriott has teamed up with many Corporation or organizations to help them support their efforts to preserve and protect the environment (Marriott, 2009). For instance, Amazonas Sustainable Foundation (FAS), Conservation International, ENERGY STAR ®, International Tourism Partnership (ITP), and U.S. Green Building Council (USGBC). The Marriotts protecting the rainforest strategy is help to protect 1.4 million of acres in endangered rainforest for the Juma Sustainable Development Reserve (Marriott, 2009). Research Questions The followings are some key questions addressed by his research: Is the Marriott International had practiced the going green? How the Marriott International practiced the going green in this industry? Why the Marriott international will practiced the going green? What level of going green programs of Marriott International? What differences between Marriott Internationals going green program with other companies? Does the going green program increase the income of Marriott International? Research Objectives To answer the above research questions, this study seek to accomplish the following objectives: To investigate going green practiced among all Marriott Internationals properties. To determine how the Marriott International practiced the going green. To determine the reasons of Marriott International practiced the going green. To examine the level of going green practiced among all Marriott Internationals properties. To compare the level of going green with other companies. To determine the advantages and disadvantages of going green in Marriott International. To defined the relation between hospitality industry and CSR. Theoretical/ Conceptual Framework Conceptual Framework Marriott International. Inc. Going Greens Programs The strategies and programs of going green in Marriott International. Inc. Identify the concept and structure of CSR in hospitality industry. The Actions that practices by Marriott International corporate. Theoretical Framework This research mostly searches on the Marriott International Corporate practising the level of going green in most of their properties. The reason why Marriott International become famous in going green program because their organized a lot of events or activities to greening their companies. In the internet or newspaper, we can see that Marriott International corporate organized a lot of activities in greening and get a lot of award internationally in greening program. Besides that, their also is one of the famous go green corporate in the world. Moreover, the going green is not easy to practices in the companies because it need a lot of resources to make it really work. Scope and Limitation This study was carried out among all Marriott International in going green program. The Marriott International, Inc.s operations are grouped into the five business segments which are North American Limited-Service Lodging, North American Full-Service Lodging, Luxury Lodging, International Lodging and Timeshare. This study also for defined the level of go green in Marriott International Corporate by Corporate Social Responsibility (CSR). Significance of the Study The significant of this research proposal is to evaluate the level of going green activities that practices or organized by Marriott International Corporate. According to The New York Times (2009), the Marriott International announced that they would no longer deliver newspapers to every guestroom in the morning. They only will deliver to which guest rooms had requested a newspaper or can pick one up in the lobby. Although that change is arguably as much about saving money more than saving trees. Marriott had assessed that it would reduce the newspaper distribution at its hotels to about 18 million only annually. Furthermore, this research is for acknowledge people around the world to know how important and advantages of going green in hospitality industries now a days. Now, most of the knowledge people are targeting the greening companies to cooperate with than normal companies. This is why more and more companies going to practising greening in their company because followed by the trend of all around the world. CHAPTER TWO Literature Review 2.1 Introduction The literature review will begin with an essential understanding of the key points needed in order to accomplish the aim of the project. The research will be analysed in the literature to help construct an academic structure on the definition and concept of Corporate Social Responsibility (CSR). The literature will also evaluate the purpose of sustainable development in the hospitality industry and its advantages and limitations. One area which has been particularly analysed is the going green programmes that practice by the hospitality industry as it contains most of the key areas. Furthermore, the literature reviews also analysing the views, theories arguments and perspectives of previous authors for assessment. The literature reviews also will finally perform as a source with which to analyse the differing perspectives on these key points identify gaps for argument and highlight key issues associated with going green programme in hospitality. 2.2 Corporate Social Responsibility Definitions and Concepts The field of corporate social responsibility (CSR) has grown considerably over the last decade due to an increasing number of companies formally recognising the impacts they have on the environment, on society and on the economy (Jones et.al, 2006). CSR issues are now being combined into all parts of the business operations. CSR is made in the missions, visions and value statements of companies all around the world (Ofori and Hinson, 2007). Definitions of corporate social responsibility (CSR) have, however, remained an area of deliberation from the concepts very beginnings. A variety of definitions have been framed. The Commission of the European Communities, Brussels (2001, p.6 ) defines CSR as: à ¢Ã¢â€š ¬Ã‚ ¦a concept whereby companies integrate environmental and social concerns in the business operations and in their interactions with their stakeholders on a voluntary basis. Therefore, CSR is not just fulfilling legal responsibilities but may also go beyond compliance to embrace wider social, environmental and economic goals (Brussels, 2001). The concept of CSR is one which has emerged over the last 50 years to occupy a significant role in certain aspects of organisational theory and has only been in wide use since the 1960s (Meehan et al., 2006). CSR was eventually recognised as businesses that are part of society and have the potential to make a positive impact to the social goals (Jones et al., 2006). CSR therefore seems to be synonymous with charitable and voluntary acts by business organisations designed to improve social skills. Conversely, Donaldson and Preston (1995) believe that businesses are not responsible to society but responsible to their stakeholders and view CSR from this perspective. Furthermore, one of most cited definitions of CSR is defined by the World Bank (2003), which defines CSR as the responsibility of businesses to contribute to the sustainable economic development which working with internal stakeholders, the local community, and society to improve the quality of life which is positive for business and development. The similarity among these different definitions of CSR is that companies should engage in CSR behaviour as part of their organisational strategy. Bevan et al. (2004) list nine potential benefits of CSR which include reduced operating costs; improved profitability and financial performance; enhanced capability to innovate; better risk and crisis management; long-term sustainability for companies and the workforce; improved staff commitment and involvement; good relations with government and society; enhanced reputation and brand value; and enhanced customer relationships and increased awareness of customer needs. 2.3 The Sustainability Development of the Hotel Industry International Tourism Partnership (2010) defines the term green in business as initially related to the environmental issues. It also has evolved to include all aspects of corporate social responsibility (CSR) and sustainability. Sloan et al. (2009) define a sustainable hospitality operation as one which manages its resources in such a way that economic, social and environmental benefits are maximised in order to meet the need of the present generation while protecting and increasing opportunities for future generations. According to Green Hotels Association (2010), Green Hotels have gained a foothold in lodging operators contribution to societys concern for the environment which focuses on programmes which are designed to reduce solid waste, save water and save energy. Programme components such as towel rack hangers and sheet-changing cards have achieved positive responses by hotel management staff as well as guests for over ten years. The UK hotel sector would appear to accept that it does have an impact on the environment (Brown, 1996). This is not only confirmed by exploratory research but also through the formation of the International Tourism Partnership (ITP). The ITP has published an environmental magazine, the Green Hotelier, whose readership cares about environmentally and socially responsible hotel behaviour as focused on positive sustainable travel and tourism development (International Tourism Partnership, 2010). According to research by the Carbon Trust (Green hotelier, 2010), rising energy prices and taxes are the biggest worries facing the British hospitality industry in 2010. This view is supported by Alexander and Kennedy (2002) who find that the most wasteful and costly of resources usage in hotels are commonly in the consumption of over water usage, non-renewable energy and also the overall wastage. 2.4 The state of CSR within the Hospitality and Tourism Industry The state of CSR within hospitality and tourism enterprises may be slightly different from that in other businesses. Since 1992, the trend in the hospitality and tourism industry has been to focus on environmental concerns, use of technology, and efficient use of energy (Henderson, 2001). European hospitality organisations have established two initiatives that improve CSR in the European hospitality sector which are European Federation of Food and Agriculture and Tourism Trade Unions (EFFAT) and Green Hotels (Holcomb, 2007). In 2004, the EFFAT and the Confederation of National Associations of Hotels, Cafà ©s and Restaurants in Europe drafted the agreement parameters for employers to sign a joint document on CSR, concerning working conditions, pay, equal opportunity, training, health and safety, and restructuring (The European Agency for Safety and Health at Work, 2008). These combined actions would appear to show the hospitality industrys adoption of and commitment to socially respo nsible behaviour as opposed to externally derived governmental compliance directives. 2.5 Green initiatives, incentives and green wash Nunes and Bennett (2010) list two categories of green initiatives that are operational in the marketplace. Firstly, businesses focus on integrating green features into the design or characteristics of individual products, for instance, developing a laundry detergent that is eco-friendly. Secondly, larger proportions of resources have been committed to reductions in the amount of waste generated and energy used, and also to building green and limiting CO2 emissions from production. In a major study, Alexander and Kennedy (2002) propose a Zero Waste Approach that includes energy efficiency, water conservation and solid waste reduction, which can increase efficiency, provide cost savings, reduce the burden of extraction from and waste to nature, and allow more resources to be available. This view is supported by Nunes and Bennett (2010) who suggest that, ideally, green behaviour should go beyond simply creating a recyclable product to a more holistic incorporation of sustainable values into a corporations core principles and values. Bohdanowicz et al. (2005) finds that the availability of facility-specific data and access to information on the relevant best practice are essential for assessing and benchmarking the environmental performance of hotel facilities. Alexander and Kennedy (2002) suggest an option for conserving energy which is implement energy-efficient projects in space heating and cooling systems. For instance, The Hyatt Regency International Hotel in New Zealand developed a project to link energy use with room occupancy which has saved $14,000 of energy annually (Hyatt, 2010). Alexander and Kennedy (2002) suggest that low-flow shower heads and tap aerators are some options for water conservation, which are becoming common among hotel facilities, and the payback period can be three years depending on the extent of the project. For instance, Green Hotels Association (2010) observed water use in the La Quinta Inn, San Antonio that had saved 180,000 gallons of water per year by installing ultra-flow toi lets, low-flow shower heads and aerating taps in each room. In addition, Priesnitz (2008, p.14 ) defines greenwash as: à ¢Ã¢â€š ¬Ã‚ ¦.the acts of misleading consumers regarding the environmental practices of a company or the environmental benefits of a product or service. Whellams and MacDonald (2007) label the corporations as greenwashers if they spend more on corporate image advertising that boasts about humanitarian programmes than on the programmes themselves, for instance, charities, donations or contributions. Greenwashing can have fatal effects on a companys trustworthiness. This view is supported by Priesnitz (2008) who points out that not only are a firms customers deceived, but, that greenwashing can also ruin relationships with all stakeholders. 2.6 Case study of Accor and Hilton Based on their total room number and location of their hotels, the two hotel groups selected for case study were Accor Hotel Group (Europe) and Hyatt Corporation (USA), being in 2009 the top 10 hotel groups in UK (Caterersearch, 2010). Marriott International Corporate also is one of the top 10 hotel groups in UK. Company Number of hotels Number of rooms Number of hotels worldwide 1 Whitbread Hotel Company 577+ 40,000+ 580 2 InterContinental Hotels Group 248 34,955 4,200 3 Travelodge (Dubai  International Capital) 372 23,150 380+   4 Accor Hotels 138 19,996 4,000 5 Hilton Hotels Corporation 78 16,566 3,200   6 Best  Western 285 15,305 4,035   7 Wyndham Worldwide 122 12,274 7,000 8   Marriott Hotels 58 12,015 3,200   9 Carlson  Hotels Worldwide   50 9,718 1,030 10   The  Rezidor Hotel Group  Ã‚   42 7.759 380 Table 1: Top 10 Hotel Groups in the UK, 2009 by number of bedrooms. (Caterersearch, 2010) Accor Group Hotels Accor currently manages 4,100 hotels under 13 different brands worldwide (Accor, 2010). The philosophy of Accor Corporation is respect for diverse cultures and incorporating environmental best practices in all its properties operations (Accor, 2010). The goals of their Earth Guest programme, launched in 2006, are to reduce water and energy consumption, promote balanced nutrition and to double, in three years, the number of hotels that offer fair-trade products (Accor, 2010). The programme is divided into two parts which are a social responsibility development area (EGO) and an environmental responsibility development area (ECO) (Accor, 2010). EGO is includes programmes for local development, the protection of children, combating of epidemics and the promotion of healthy eating. Besides that, the ECO is includes the reduction of water and energy usage and the preservation of biodiversity, as well as the upgrading of waste sorting and recycling (Accor, 2008 and 2009). The Hoteliers Environmental Charter is Accors internal benchmarking tool and provides the local hotel managers with guidelines for environmentally sustainable business practices. According to the World Travel and Tourism Council (2010), the 88% of 4,000 Accors properties has adopted Hoteliers Environmental Charter. The Charter gives hotel managers and employees clear instructions on how resources can be saved in the areas of energy, water and waste (Accor, 2008). The first and second point of Hoteliers Environmental Charter considers is energy and water (Accor, 2010). Compact fluorescent light bulbs are used in 82% hotels for areas that remain light 24 hours a day (Accor, 2010). Accor also continued to promote the use of renewable energy sources, installing solar-powered hot water systems in 32 hotels in 2009, with a total of 99 hotels now equipped worldwide (Accor, 2009). Accor is actively involved in water conservation measures and water usage per occupied room, total was reduced 4% between 2006 and 2009 (Accor, 2009). Moreover, flow-regulators have now been installed in showers and faucets in 89% of hotels (Accor, 2009). Accor actively promotes waste sorting and recycling as well as eco-designed products for instance, 51% of hotels recover paper, cardboard and glass (Accor, 2008). Accor has improved its performance in waste management by manage with a dedicated waste management module that monitor the amount of waste produced per room, the recovery rate and the cost of waste disposal (Accor, 2009). Waste Traceability mainly concerns the separation of waste, where the company already achieves a high score in France owing to its proactive information policy (Accor, 2008). According to Accor (2010), their hotel prefers eco-labelled suppliers. In 2002, Accor dispatched an environmental purchasing charter to its purchasing organisations as well as to over 2,000 preferred suppliers (Sloan et al., 2009). Hilton Hotels Currently, Hilton Hotels Corporation has more than 3,200 hotels and 525,000 rooms in 77 countries. In 2009, Hilton is new global headquarters in McLean, Virginia which meets the highest environmental standard for his design, operation and construction (Environmental Leader, 2009). Besides that, the sustainability target that aims in coming 2014 by Hilton Hotels was announced. Those include: 20 per cent: Reducing energy consumption from direct operations; 20 per cent: Reducing output of waste; 20 per cent: Reducing CO2 emissions; And 10 per cent: Reducing the water consumption. Furthermore, Hilton had already started to green its properties operations. Hilton says that it was reduced CO2 emissions in Hilton hotels that participating by more than 64,000 tons or 56 per cent of its carbon footprint. Those are from the introduction of carbon-free electricity at its properties in the United Kingdom and Ireland. Moreover, they also said that, it has also reduced around 10 per cent in over the last two years for the water consumption and energy usage. Hilton Hotels also reported that, in May it has delivered more than 10 per cent in last year of energy savings which across more than 80 hotels in the Europe. Summary In 2007, the Association of Corporate Travel Executives had conducted a survey which showed that, only 1/3 of corporate travel policies had promoted the sustainable tourism. Most of the major hotel chains are looking the ways to participate in green concept to their hotels; the water and energy conservation became popular ways to greening. Therefore, Marriott International has set their goal to lowering the GHG emissions around 2.2 million pounds by 2010 which said by Ed Fuller- the president and managing director of Marriott. Besides that, Wolfgang Neuman of Hilton Hotels also looking toward the eco-friendly in solar heating, air-conditioning and heat recovery systems to extract the water waste from another system and use it in other ways in short term period. As well as the 200 of Accors hotels in France will have Solar Panels by 2010. CHAPTER THREE Methodology 3.1 Introduction In this research, in order to obtain the broad of knowledge about environmental operating practise in the hotel industry, a wide range of secondary sources will be reviewed. In addition, research strategy adopted was to conduct multiple case studies in two top hotel and Marriott companies in Europe and the USA. The main data collection techniques used in this research study was documentation analysis and content analysis. This chapter is divided into three sections. First, the interpretive stance in the field of information system is examined; second section is about the construction of the secondary research design which deals with the research design and covers the reasons for selecting resources; third section is describes the research approach followed in case study research. 3.2 Research Design Currently, the secondary literatures have increase rapidly, particularly as new resources which are developed or ready through the internet (Saunders et al., 2009). In this research project, secondary research will allow the research to incorporate suitable and reliable data of green operation initiative in hospitality, so that all the gathered data can respond to the research questions relating to the green activities of hotel in Europe and the USA. Secondary research differs from primary research in the collection of the documentary is not the responsibility of the analyst. Stewart and Kamins (1993) was point out that the analyst enters the picture after the data collection effort is over in secondary research. On the other hand, in primary research, the analyst is responsible for the design of research, the collection of data and the analysis and summary of the information (Stewart and Kamins, 1993). Secondary data although, has lack of direct control of the date, type, and procedure for collecting and recording of the data (Sauder et al, 2009), however, secondary data is more financial and time saving. For instance, secondary data particularly not necessary to wait for or pay to marketing researchers for a research project to collect primary data. By using secondary data, author can has more time and effort in analysing and interpreting the data, as it has already been collected. Secondary research moreover may increase the quality of the research by targeting the real dilemma and mistakes. Consultation on secondary resources increases the efficiency of the research by targeting real gaps and oversights in knowledge. Primary research therefore has not been used in this project due to the wide variety of secondary data has been found. Primary research methods such as, questionnaires or interviews will not provide relevant information for this topic. On this basis, it can be concluded that secondary research is the main source of information provided in this study including information from academic journals, books, corporate reports and internet. Nevertheless, author should analyse cautiously the information gathered to determine its validity and reliability. This is because the research only uses one kind of research models and the argument generated about research topic. 3.3 Sources of Data 3.3.1 Secondary Data Secondary research data is the key resource of information incorporate in this research proposal. However, the different secondary resources might have different type of information. A guideline for obtain valid and reliable information from different resources therefore, has been designed which can found in Table 2. Type of information Resources that might have that information Established facts and figures Reference books; official publications; government web sites General information on a topic Books of collected articles; text books; web sites of relevant organisations Reviews of the literature on a topic Journal articles; books of collected articles Publications of recent research results Journal articles; proceedings of conferences Professional and academic debates Journal articles; web sites of relevant organisations; newspapers Table 2: The types of resources that provided different information. In order to justify the authors arguments and